Free Gift Transfers with Breakfast Cereals

Page Forty-six of Fifty-one pages

General Mills: Cheerios Rub-A-Doodles Adventure Color Transfers (undated)

A marketing presentation mock-up by Creative Merchandisers, Inc., of Chicago. As far as we know, it never reached the market.


Original photo courtesy of David Welch

"Collect all four. Additional Adventures: Racing — Wild West — Safari"

David Welch (pezdudewelch on eBay) obtained some materials from Creative Merchandisers, presumably some time after they went out of business. David has also been very helpful to us with other promotions.

In this case, it's immediately obvious that the source material for the presentation is Peter Archer's Explorers: Underwater City Red Action Transfers set — an excellent choice!

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Picture Credit: The SPLAT Scan Archives — David Welch